Just thinking about the different flavours I haven’t tried yet of Vitaminwater is making me antsy, I think it might be a problem.

Vitaminwater by Glacéau is nothing more than enhanced flavoured water with cool colours and pretty packaging. I don’t feel any different when I drink it since it’s supposed to be filled with electrolytes and vitamins, hence the name – darn marketers and their neat ideas.

Could it be the humorous blurbs on the side of the bottles that reel me in because it reminds me of the TV show Gossip Girl? Perhaps it is the creative names they have for each flavour? Or that they actually taste really good? I just don’t know.

But whatever it is, it sure has a placebo effect on me since I used to hate any flavoured water but have found this one to be just right.

In 1996 the founder, J. Darius Bikoff developed the enhanced line of water as well as Smartwater (that actress Jennifer Aniston endorses). He got the idea for Vitaminwater by drinking some water while he had a fruity vitamin C lozenge in his mouth. It sounds silly to be paying almost three dollars for something so simple that I could have done myself.

Also the amount of celebrity endorsements on food and drinks is a lot when you think about it.

Other celebrities who endorse food and drinks are Katy Perry for Popchips, Betty White and Joe Pesci for Snickers candy bar and almost every celebrity I’ve seen has been linked to Pepsi or Coke in one way or another.

It’s a little bit much, isn’t it? Seeing all of these faces tied to big brand names just to make a dollar. These celebrities do stand out though, when you think of a brand name, you usually connect that with a slogan or a face.

Luckily, there was no celebrity endorsement to get me to try Vitaminwater, I just wanted to try something different. Apparently, the rapper 50 Cent and the actress-turned TV talk show host Ellen DeGeneres both endorse Vitaminwater among other celebrities.

Now every time I read the blurb on the side of the bottle I’ll imagine Ellen DeGeneres’ voice in my head, is that weird? Wait, don’t answer that. I can already picture the look on your face which answers my question.