Lethbridge College students get a chance to market in the real world

Students from Lethbridge College’s School of Media and Design got the chance to put their skills to the test last Friday, Aaron Haugen reports.

The college partnered with a local tech startup to give students the chance to develop a branding and communications plan for an existing business. Sponsor Maxim Management says that helping students practice their skills in a real world setting is part of their business identity. The practical experience shows students that what they learn in the classroom has real world industry application.

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Authors

A native of Sunburst, Montana USA, Aaron Haugen is a 2nd year Digital Journalism student in Lethbridge College’s Digital Communications and Media program. He is active in local politics and is the Student Representative to the Lethbridge College Board of Governors

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