Throngs of attendees explore the vast expanse of the Lethbridge Ag Expo 2024, immersing themselves in the latest agricultural innovations and technologies. The event, held at the state-of-the-art Lethbridge & District Exhibition and Agri-Food Hub and Trade Centre, showcases a vibrant future for agriculture and community engagement in southern Alberta.
The Lethbridge Ag Expo 2024, hosted by the Lethbridge & District Exhibition and Agri-food Hub and Trade Centre, concluded on a high note on Feb. 29, marking a successful year of showcasing the latest in agricultural technology, services and education.
With over 300 exhibitors from across the globe, the expo has solidified its status as a premier agricultural exhibition in Western Canada, offering an extensive platform for industry professionals to explore, network and discover the latest the agriculture sector has to offer.
Joshua Leith, the AgEnt program coordinator at Lethbridge College, who represented the college’s Centre for Applied Research, Innovation and Entrepreneurship program, praised the event for its unparalleled opportunity to highlight the college’s diverse agricultural programs.
“It was a very busy few days of attracting attention to the college’s diverse ag programs,” Leith commented. “The expo allowed us to showcase our advancements in agricultural education and research and to connect with industry professionals, prospective students and those passionate about shaping the future of agriculture,” he added
Lloyd Brierley, co-chairperson of the Lethbridge and district exhibition and city manager, emphasized the expo’s role in driving innovation within the agricultural sector.
“Agriculture is the backbone of southern Alberta and the Ag Expo serves as a vital platform for the industry to come together and explore the latest advancements and technologies,” Brierly stated. “We are proud to host an event that supports the growth and sustainability of agriculture across the region and beyond.”
Farmers and attendees appreciated the broad spectrum of products, technologies and services on display. Jim Hofer, an experienced farmer and attendee of this year’s expo, shared his thoughts on the expo.
“This is an event I look forward to every year. It’s not just about seeing the latest in farm machinery and technology. It’s a good place to learn, share stories and connect with others in the industry,” says Hofer.
From cutting-edge technology displays in the tech zone featuring the latest in high-tech equipment like drones and advanced satellite modelling systems to the traditional North American Seed Fair, the expo catered to all facets of the agricultural industry. Exhibitors ranged from global giants in crop science and agri-tech to local startups offering innovative solutions for sustainable farming practices.
As the Lethbridge Ag Expo 2024 wraps up, the conversations, connections and innovations sparked during the event are just beginning to take root. With the agricultural landscape constantly evolving, the expo serves as a crucial catalyst for change, driving the conversation on how best to feed a growing world in sustainable and efficient ways.
The success of this year’s Ag Expo couldn’t come at a better time for the Lethbridge & District Exhibition and the Agri-Food Hub and Trade Centre, especially as they navigate through a significant transition. This transition encompasses the strategic development and operational shift into fully utilizing their new, state-of-the-art facilities, designed to enhance the scope and scale of events such as the Lethbridge Farmers’ Market, Whoop-Up Days and the Lethbridge & District Exhibition Pro Rodeo.
With preparations for these and other major events already underway, this pivotal moment promises to elevate the stature of these gatherings and broaden the impact and reach of agricultural, trade and public events in the region.
